CirQl Media Magazine

Search after AI Overviews: write to be quoted, not just ranked

Google answers first now. Make sure it answers with you.

For years, SEO meant one thing: get onto page one and earn the click. Today, for many searches, Google writes an answer at the top of the page before anyone sees a link. The click is no longer the only prize. Being named inside that answer is. For businesses in Dubai and across the UAE, this changes how a website should be written, not just how it's optimised. AI Overviews summarise several sources into one answer and link to the pages they used. People still click, but they click on